Skip to content

Make your brand a business driver

With a brand grounded in strategy and a high-performance website

You are

Early Stage or Growth Stage Startup

You offer

Services or Products
(digital/analog)

Challenges you’re facing

lack of new customers
low customer loyalty
low brand awareness
lack of talent
outdated brand
outdated website
indistinct positioning
low differentiation from the competition

The Minimum Viable Brand Method

We apply our tried and tested method to build the foundation for a unique, successful brand in the shortest possible time, connecting your products and services with customers. Minimum time. Maximum impact.

01 – Aligning the brand

Strategy

We lay the foundations for a differentiated, successful brand through a unique brand personality that people identify with intuitively.

What you get:

  • Brand analysis
  • Competitor and benchmark audit
  • Brand personality

02 – How the brand looks

Visual identity

We provide a distinctive and easy-to-use design system for your brand to create a consistent look and feel across all touch points. A must for any successful startup.

What you get:

  • Logo
  • Typography
  • Colours
  • Image and icon style
  • Layout system
  • Brand manual

03 – Connecting with the audience

Website

We translate your brand into an interactive digital experience that delights your customers – whether it’s an informative, user-friendly website, a sales-driven e-commerce experience or a high-performance landing page.

What you get:

  • Websites (WordPress)
  • Landing page

Startups we've helped succeed

MyCabin

We created a new brand and overhauled the UX/UI experience to activate growth for an outdoor-hospitality startup

GetSteps

We designed the visual identity, e-commerce and packaging experience for a digital startup reimagining orthopaedic care

Wohnvoll

We crafted an inviting brand and website to successfully launch a new co-living experience designed for the silver generation

  • Wundergarten company logo with foliage design
  • Wohnvoll brand logo in positive design
  • mycabin logo positive
  • getsteps logo positive
  • farmula logo positive
  • dts logo positive
  • dtf logo positive
  • scalivo logo positive

Why Monospace? See for yourself.

With over 10 years of experience working with start-ups and established enterprises, we believe a great brand is the single most valuable factor in building trust and loyalty. From strategy to visual identity, from ads to company websites – we help you to inspire customers and scale your business.

Our team

Christoph Buettner

Managing partner, technology

danielalbert web

Daniel Albert

Managing partner, creative director

Lennart Kramp

Designer

Jonas Vogt

Senior designer

Katja Lobinski

Studio manager

Thorsten Lessing

Senior project manager

Julia Ochsenhirt

Creative

danielalbert web

Learn more about our minimum viable brand method

Through a free 30-minute initial meeting, we’ll get to know each other, identify challenges, and assess the suitability of our method.

Daniel Albert

Managing partner, creative director